Cherrywood Studio creates contemporary hardwood tables, both traditional and live edge, using Ontario wood species. They offer a custom service for clients with specific design requirements as well as a select line from which clients can choose a stock table top and base combination that they prefer. Large, locally sourced, urban hardwood trees are sourced that would otherwise be destined for landfill sites, instead transforming them into singular pieces of fine furniture.
Cherrywood Studio was interested in moving to an easily updated website that nicely showed off the custom woodwork that they create, and to introduce a new line of quickly deliverable standard-sized furniture called Live Edge Select.
Northern Village worked under the direction of Up Marketing on the organization and design of the website. It was important to make the site simple to navigate and easy to update to keep the furniture front and centre. it was also important to show the process of creating the custom work. A key component is that the website can be easily updated to present their custom work and additions to Live Edge Select..