Implemented with Standards

Northern Village uses a standards-based approach to implementing its websites, based on Cascading Style Sheets (CSS) and W3 Accessibility standards.

This, in combination with Raconteur’s theme technology, means that virtually any design for a website is possible. (Please visit www.csszengarden.com to see the vast array of possibilities using CSS.) It also means that the website’s content can be updated easily while maintaining the design integrity.

Implementation of the website also includes Search Engine Optimization (SEO), ensuring that the site has a steady structure, good naming conventions for URLs, and metatags for search engines. Northern Village takes the approach that ethical search engine optimization ensures long-term success. The magic in making a site rank well lies in the site’s readability. Websites that are easy to read and navigate have a better chance of ranking well.

Northern Village includes basic Search Engine Optimization as part of its core service, and works with SEO consultants for specific needs.